31 Aug, 2023

Key Insights From the Successful Open Cart to Adobe eCommerce Migration 

We were approached by a rapidly expanding online furniture boutique based in the United States for assistance in redesigning and enhancing their eCommerce website with Adobe eCommerce. Additionally, they expressed the desire to integrate their account with NetSuite ERP (Enterprise Resource Planning) in order to optimize transactional processes and ensure real-time availability of data on their website. 

About Adobe eCommerce:

Adobe Commerce, formerly known as Magento Commerce, is an enhanced version of Magento that is part of Adobe's Experience Cloud. Migrating an online store from OpenCart to Adobe eCommerce is a strategic decision that can significantly elevate a business' digital presence and smoothen operations.
  
Insight 1:  
Performance and Scalability:  
With its optimized website architecture and advanced caching mechanisms, Adobe eCommerce ensures faster page load times, resulting in user experience enhancement and thereby increase in order conversion rates. 

Insight 2:  
Integrating with NetSuite:  
NetSuite integration with Adobe eCommerce website optimizes business processes, eliminates manual data entry, reduces errors, and enhances overall operational efficiency. It provides a seamless experience for both businesses and customers by ensuring data consistency and enabling real-time visibility into inventory, orders, and customer information. 

Insight 3:  
Real-Time Synchronization: 
With this powerful integration, you can now enjoy real-time synchronization between NetSuite and your Adobe eCommerce platform. Whether it is adding new products, updating prices, or managing stock levels, the integration automatically pushes these updates to your website, keeping your online store consistently accurate and up to date.  

Insight 4:  
Quote Approval Visibility for Customers: 
In the past, customers had limited options when it came to submitting quotes for products or services. However, with the introduction of NetSuite integration, not only can customers submit quotes through the website, but they can also track the approval status of their quotes directly within NetSuite now.  

This valuable feature provides transparency and empowers customers to stay informed about the progress of their orders. 

Insight 5:  
Know Your Payment Status with Confidence: 
Previously, customers only had the option to submit a quote and wait for further instructions. Now, customers have clear visibility into the payment procedure and status, ensuring a simple and transparent transaction process.

Insight 6:  
Simplified Shipment Management: 
By utilizing this feature, we ensure that each customer benefits from optimized shipping times and cost transparency. No more manual calculations or guesswork - our integrated system does the work for you.  
Furthermore, the ability to manage shipment methods based on customer location allows them to simplify logistical operations. By aligning shipping options with specific delivery distances, they can reduce transit times, calculate convenient shipping charges, and improve overall efficiency. This results in faster deliveries and increased customer satisfaction. 

Insight 7:  
Refund Claim Registration: 
Previously, payment option details were not stored, making it challenging for customers to track payment statuses. Now, users can file a claim and see the status of orders. They also get the Statements of their purchases based on the date range they chose.

Insight 8:  
Tier Pricing / Custom Group Pricing: 
Tier pricing is a strategy that provides customers with incentives to purchase larger quantities while benefiting businesses by increasing sales volume and potentially improving customer loyalty. It is a popular pricing approach in various industries, including retail, e-commerce, manufacturing, and distribution. This addition helps them to provide a discount for those who are regular customers.  

Special pricing can be given to different customers based on the customer levels. 

Insight 9:  
Strengthening Customer Relationships: 
Previously, customers faced challenges when trying to connect with the appropriate representative for their region. By assigning Sales Reps to each location, they can know their customers' orders, ensuring their needs are met promptly and effectively. Separate accounts for dealers, sales reps and customers are added to the website to make this functionality more convenient. 

Insight 10:  
Cut Sheets for B2B Operations and Customer Offers: 
In the past, dealers may have encountered challenges when trying to gather comprehensive product details or customize offers for their customers. However, with the new Cut Sheets, they have transformed the way dealers' access and utilize product information, simplifying their sales processes and providing offers to end users. 

Insight 11:  
Visibility for Color and Size Variations: 
Customers may have faced challenges when trying to find the assorted color and size variations of the same item, as they were listed separately. Now, they have simplified the process by highlighting kit or matrix items on the same page, providing seamless access to all available options. As this integration is now in place, any updates required for a specific product can be easily edited in NetSuite and will be reflected on the website without any delay. 

Let Us Conclude 

Migrating from OpenCart to Adobe eCommerce, along with NetSuite, the world’s #1 Cloud ERP, provides businesses with a powerful, scalable, and feature-rich eCommerce solution. The prominent synchronization between the platforms enables businesses to optimize operations, maximize customer experiences, and drive growth. By leveraging the benefits of this migration, businesses can unlock new opportunities, increase revenue, and stay ahead in the competitive digital landscape. 

If you need more assistance or are seeking a solution, please contact our experts. We are happy to support you.