All About Facebook Pixel and GTM Extension on SuiteCommerce Site

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SuiteCommerce extension for Facebook Pixel and Google Tag Manager (GTM) helps to extend, monitor, and optimize the website. This provides better insights about the company.  

You can add events to the Product Listing Page, Product Description Page, and Search and order confirmation section. This will help you achieve your goal. The events include View Content, Add to Category, Category, Search and Purchase. You trigger these events while entering the PLP/PDP pages.  

It also happens while clicking on the add to cart button, searching for items, or creating an order from the website. These events deliver the details of the firm's sales and purchases. They also provide a complete analysis of the business. The extension helps to integrate the dynamic data to the website with the help of a configuration record.  

We created a field inside the configuration records. We did this to add Google Analytics (GUA) ID, Google Tag Manager (GTM), and Facebook pixel ID. User update in any field automatically reflects in the extension.  

We also added various events in the configuration record to show the price, and items ordered. Enabling these events activates the functionality.  

Advanced features and capabilities of the Facebook pixel, GTM set up for SuiteCommerce website  

Advanced features and capabilities of the Facebook pixel, GTM set up for SuiteCommerce website

The extension possesses the following advanced features.

Detailed view of sales and purchases including price and items ordered by customers.
Measures your return on ad spend.
Provides a complete analysis of revenue.
Furnishes information on the search actions of people on your website.
The extension helps in gathering the audience insights.

Adding events in PLP, PDP, and Search generates detailed information on the revenue of the company. This extension is an effective tool for analyzing sales, purchases, and spendings on advertisements.  

The extension enables the website owners to enhance business and monitor the website’s functionality. It also provides details on the search actions of people on your website. This analysis helps to improve the ways to engage your customers.  

Installation

Do you wish to install Facebook pixel or GTM on your SCA website? Please connect with our dedicated professionals right away.