How to Develop a Fully Functional Sales Web App with NetSuite
Food and Beverages | UK
Client Portfolio
A UK-based beverage manufacturing company sought the services of Jobin & Jismi to streamline their eCommerce platform. The company is the oldest provincial wine and spirits merchant in the UK and trades independently. As we had developed their entire web application, they wanted an admin dashboard with specific features so that they could support the website easily and make updates with less complexity.
Problem Statement
Our client requested that we develop a web application to engage more users with their sales portal, thus improving their online business effectively. They needed a cost-effective or one-time payment method. The solution must also allow administrators to update their website without the need for coding or manual changes in NetSuite.
They further requested that the web app be a single-page application, allowing them to have a high loading speed for their order page. Furthermore, the client desired smooth integration with the global wine trading marketplace Liv-ex, for real-time access to wine lists and retail prices, as well as an efficient payment process through Stripe.
Liv-ex serves over 600 merchants for buying and selling wines. Stripe is a payment service provider that enables entrepreneurs to accept credit and debit cards, among other payment methods. It is particularly well-suited for online businesses, as its unique features are primarily tailored to enhance online sales.
What We Suggested
The admin dashboard lists information that includes orders, sales reports, product specifications, payment status, and delivery charges. Administrators can easily customize the Home Page and Category sections within the web application as well as modify the product and shipping charges without any hustle.
Our solution included the following key components:
1. Admin Dashboard: The user-friendly admin dashboard allows authorized administrators to make real-time updates to the website without any knowledge of coding. We have designed the login page for the users, through which they would be entering the admin page using their username and password.
2. Liv-ex Integration: Integrated the client’s system with the Liv-ex platform to access wine lists and prices from retailers in real-time. This gets updated in the webapp instantly, and the admin can make the item inactive or hide it from the webapp as needed.
3. Stripe Integration: Integrated Stripe to ensure a seamless and efficient payment process, so that transactions are completely secure and hassle-free for the customer.
4. Wine-searcher Sync: Product details from the web app are shared with the Wine-searcher system. Thus, it enables buyers to discover and purchase the client’s product. When clicking, users are redirected to the client’s web app, thereby enhancing the reach of the product and, consequently, sales.
5. Single-Page Application: To enhance user experience, we built a single-page application that reduces the load time of the page, making the site faster and more responsive. When clicking on any section, only the content will be replaced, eliminating the need to reload the entire browser.
6. NetSuite Integration: We synchronized the system with NetSuite so that customers can view real-time updates regarding products and orders, maintaining uniformity and accuracy.
7.Guest User Functionality: The add-on guest user functionality allows non-registered users to add products to their cart, encouraging increased user engagement. The items they add will show up after they log in too. This eliminates the hassle of re-adding the items again.
Challenges:
Challenges arise, but how can these be effectively addressed? Let us look at the major scenarios where high scrutiny is involved:
Multi-Integrations: The Web app development includes multiple integration from Liv-ex, Stripe, Wine-searcher system along with the single-page application. Successfully combining all these elements without delays and ensuring prompt functionality is a significant achievement for our team.
Customer Success
Upon successful implementation of the solution, the client experienced tremendous improvements in their online business operations. It includes:
• User-Friendly Admin Control Panel: Authorized administrators can effortlessly make real-time updates without the need for coding expertise.
• Product Discovery via Wine-searcher: The product details on the web application are shared with the Wine searcher system in real-time, so the customers will not find it difficult to find the products, and this, in turn, increases sales.
• Lightning-Fast Single-Page Application: This approach reduces page loading time, making the website lightning-fast and incredibly responsive.
• Guest User Convenience: Non-registered users can easily add products to their cart, boosting customer engagement. Upon logging in, their selected items are transferred to their cart, ensuring that wish-listed products are not overlooked.
- 60% increase in the rate of user engagement in web app
- 40% of web app traffic is redirected through the Wine-searcher system connection
Way Forward
Our web app development project successfully addressed the client’s challenges by creating an admin dashboard that simplified website management, integrated external platforms, and enhanced the user experience. As a result, the customer experienced a high level of operational efficiency. Jobin & Jismi once again proved its commitment to providing innovative, effective web solutions customized to our clients’ needs.
Looking to optimize your online sales platform and simplify integration processes with third-party systems? At Jobin & Jismi, we specialize in creating tailored web applications along with enhancing your NetSuite capabilities to meet your unique business requirements. Whether you need a custom dashboard, seamless integrations, or enhanced user experience, our team is here to help you achieve success. Contact us today to explore how we can elevate your digital transformation journey with us!